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Jockey to debut 55 new bra sizes: One of them has to fit, right?

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The poetry of the bra size was on display in the New York Times this morning. “On they go, the canonical brassiere sizes, up to at least a 50N,” wrote

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Jockey International bids to end the ill-fitting bra by introducing a completely new sizing system that gets rid of traditional A, B, C cup sizes

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A New Step in Wrestling With the Bra - The New York Times

Jockey develops new bra-size system