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Cardi B's Skims Campaign Generates More Than $4 Million in Media Impact Value - Yahoo Sports

Cardi B's Skims Campaign Generates More Than $4 Million in Media Impact Value - Yahoo Sports

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The rapper appeared as the face of the latest Skims campaign on Oct. 16, modeling the brand's new Cotton Collection styles.
The rapper appeared as the face of the latest Skims campaign on Oct. 16, modeling the brand's new Cotton Collection styles.

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Fan Account #BLM 🫵🏾 on X: According to WWD, Cardi B's SKIMS campaign has generated over $4 MILLION in media impact value for the brand with Cardi & Kim's Instagram posts