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Sports Team Branding and How to Do It Right - ThemeBoy
Perceived Brand Equity Dimensions of the ZUSA Games.
Conceptual framework of customer–brand relationships developed
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Sports Marketing Team Org Chart Comprehensive Guide On Sports
PDF) Proposing the Sports Team Brand Hierarchy Conceptual Framework
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Conceptual model of teamwork and team effectiveness in sport
PDF) Sport team loyalty: Integrating relationship marketing and a hierarchy of effects